On this page
- Two parallel regimes (don't conflate them)
- Faulty-goods remedy ladder (CRA)
- Deduction for use (CRA s.24, as-of 2026-06-28)
- Change-of-mind cancellation (Consumer Contracts Regs 2013)
- Fashion/hygiene exemptions
- Who pays return postage (the apparel-policy split)
- Trader information & risk duties (distance contracts)
- Digital content (CRA Part 4)
- Relationship to the DMCC Act 2024
- Key terms
- What practitioners report
- Contradictions
Consumer Rights Act 2015
Consumer Rights Act 2015
The Consumer Rights Act 2015 (CRA) is the UK statute that codifies a consumer's rights when goods, digital content or services don't conform — the legal frame the DMCC Act 2024 page repeatedly defers to for general retail returns and refunds. For ecommerce it sets the faulty-goods remedy ladder (a 30-day right to reject → one repair/replacement → price reduction or final rejection). It works in parallel with the Consumer Contracts Regulations 2013, which add the separate 14-day "change-of-mind" cancellation right for distance/online sales. The recurring practical question this page resolves — who pays return postage — turns on which of the two regimes applies: faulty = trader pays; change-of-mind = consumer pays (if properly disclosed).
Firewall: every claim here is what a source reports. See
../../CONTEXT.mdRule 1.
Two parallel regimes (don't conflate them)
| CRA 2015 | Consumer Contracts Regs 2013 | |
|---|---|---|
| Triggered by | Goods faulty / not as described / unfit | Change of mind (distance sales) |
| Core right | 30-day short-term right to reject → repair/replace → price reduction / final right to reject | 14-day cooling-off to cancel + further 14 days to return |
| Who pays return postage | Trader | Consumer (if the trader disclosed it) |
| Refund includes delivery | Full refund | Refund incl. standard outbound delivery |
Per House of Commons Library, the CRA came into force 1 Oct 2015 and applies to goods, digital content and services; goods must be of satisfactory quality, fit for purpose, and as described Web — Consumer Rights Act 2015 2026-06-28.
Faulty-goods remedy ladder (CRA)
Per House of Commons Library and GOV.UK (2026-06-12):
- 30-day short-term right to reject a faulty good for a full refund.
- If the consumer agrees to a repair within that window, the 30-day clock pauses, with a final right to reject if still faulty after.
- The consumer need accept only ONE repair or replacement before moving to the final remedies of price reduction or rejection-and-refund.
- Within 6 months the retailer must repair/replace unless it can prove the item was not faulty at purchase; after 6 months the burden shifts to the consumer.
- Claim window is up to 6 years (5 years in Scotland).
- A manufacturer's guarantee does not replace or limit statutory rights against the retailer Web — Consumer Rights Act 2015 2026-06-28.
Deduction for use (CRA s.24, as-of 2026-06-28)
On the final right to reject, the refund may be cut by a "deduction for use" — but no deduction is allowed if the final right is exercised within the first 6 months; motor vehicles are the exception (deduction can apply even inside 6 months) — legislation.gov.uk s.24 Web — Consumer Rights Act 2015 2026-06-28.
Change-of-mind cancellation (Consumer Contracts Regs 2013)
Per Business Companion (2025-04) and Which? (2025-07-17):
- 14-day cooling-off running from the day after the goods reach the consumer's possession (last item for multi-item orders), then a further 14 days to send goods back.
- Trader must reimburse everything paid incl. standard outbound delivery within 14 days of being informed — or within 14 days of receiving the goods back / proof of return, whichever is earlier.
- Only the basic delivery cost need be refunded if the consumer upgraded delivery.
- A diminished-value deduction is allowed where goods were handled beyond what is reasonable in a shop — but no restocking/cancellation fees, and no deduction at all if the trader never gave the cancellation information Web — Consumer Rights Act 2015 2026-06-28.
Fashion/hygiene exemptions
There is no change-of-mind right for bespoke/personalised goods, perishables, unsealed audio/video/software, and sealed goods unreturnable for health/hygiene reasons once unsealed (GOV.UK example: underwear). Consumers may still try on / inspect goods as in a shop without losing rights Web — Consumer Rights Act 2015 2026-06-28.
Who pays return postage (the apparel-policy split)
Per Which? (2025-07-17):
- Unwanted (change-of-mind): consumer pays return delivery unless the retailer offers free returns; a reasonable returns charge in T&Cs is enforceable. (See Serial Returners — the legal basis under which ASOS-style return fees sit.)
- Faulty / unfit / not as described: consumer should not be charged.
- Equality Act 2010 overlay: free in-store but charged postal returns require reasonable adjustments for disabled customers who can't reach a store Web — Consumer Rights Act 2015 2026-06-28.
[!unverified] More than half of online fashion retailers no longer offer free postal returns — Which? internal-link headline, not deep-fetched, undated Web — Consumer Rights Act 2015 2026-06-28.
Trader information & risk duties (distance contracts)
Per Business Companion: the checkout order button must make the obligation to pay explicit (else the consumer isn't bound); if the trader doesn't disclose that the consumer pays return costs, the trader bears them; delivery must be within 30 days absent agreement; and risk stays with the trader until goods reach the consumer (in-transit loss is the trader's) Web — Consumer Rights Act 2015 2026-06-28.
Digital content (CRA Part 4)
Paid digital content carries implied satisfactory quality / fitness / conformity / right to supply; remedies are repair or replacement, then price reduction — there is no right to reject for a full refund as with goods. A price reduction can be up to the full amount paid; the one true refund-style case is where the trader had no right to supply (e.g. pirated content) — House of Commons Library Web — Consumer Rights Act 2015 2026-06-28.
Relationship to the DMCC Act 2024
The DMCC Act 2024 consumer regime (in force 6 Apr 2025) layers checkout-transparency, fake-review and pricing-display duties on top of the CRA/CCR — the fetched sources do not show it altering the 30-day right to reject or the 14-day cooling-off. It is illegal to restrict/remove or mislead about statutory rights (e.g. a "no refunds" sign), now under the DMCC unfair-practices regime — GOV.UK Web — Consumer Rights Act 2015 2026-06-28.
Key terms
| Term | Meaning |
|---|---|
| Short-term right to reject | 30-day window to reject faulty goods for a full refund (CRA) |
| Final right to reject | Reject-and-refund after one failed repair/replacement (CRA) |
| Deduction for use | Refund reduction on final rejection — barred in first 6 months (CRA s.24) |
| Cooling-off period | 14-day distance-selling change-of-mind cancellation (CCR 2013) |
| Diminished value | Deduction where goods handled beyond shop-reasonable use (CCR 2013) |
| Obligation to pay | Order button must signal a payment obligation or the contract isn't binding |
What practitioners report
Not captured this run — the Reddit and YouTube source agents returned nothing because their backends (reddit-research MCP, Apify transcript actor) were not connected. Five candidate UK explainer videos (Hampshire Trading Standards, Martin Lewis on return rights, This Morning, two CRA-expert interviews) were logged for a future transcript pass.
Contradictions
None recorded this run — the fetched sources (GOV.UK, Business Companion, House of Commons Library, Which?, legislation.gov.uk) are mutually consistent. The only friction is the common conflation of the two regimes, not a genuine source disagreement.